Nike is a very famous brand in all ages because it provides products for the people of all ages. Hello friends, today we will tell you about all the complete details that How rich is Nike brand? Complete details Earning details , brand value and facts.
In this article, we will tell you about the numbers behind Nike’s rise to the top of the Fin-sport industry. We will examine some key metrics such as revenue, market share and stock performance.
Nike
Nike is a worldwide famous brand and it is a houseold name in the sportswear industry. It is known for its swoosh logo and innovative designs. But behind the success of the Nike brand there lies a wealth of data and statistics that have played a crucial role in driving the company’s growth and profitability.
Nike is established in 1964 by bill Bowerman, a track and field coach, and Phil Knight. This brand is leading American Sportswear Company.
| Company name | Nike, Inc. |
| Founded | 1964 |
| Headquarters | Beaverton, Oregon |
| Country | USA |
| Coverage | Worldwide |
| Industry | Apparel, clothing, shoes, sports equipment |
| Founders | Bill Bowerman, Phil Knight |
| CEO | John J. Donahoe II |
| Website | Nike.com |
| Type of company | Public |
| Ticker | NKE |
| Revenue | $46.9 billion |
| Assets | $38.6 billion |
| Profits | $6.1 billion |
| Employees | 73,300 (as of November 2022) |
| Social media | Instagram, Facebook, Twitter |
Statistics Of Nike Brand
1. Nike holds the number of 38.23% total market share
Nike spent $3.1 billion, on marketing and promotion. It has a capitalization of $197.8 billion and The Nike is among the 50 most valuable companies in the world. It’s stats shows that this brand is still the most popular sports brand in the world.
2. Nike.com, in February 2022, had over 98 Million visits.
The maximum visitors on Nike’s official website is from the United States. Everyone know this facty that Nike targets the U.S. Online audience. The Nike’s official website has 34% of American visitors, Republic of Korea is in second place at 11% and the U.K. is one the third place with the 5%.
3. The rise of the Nike in the 2022 fiscal year
Nike sales drect rose by 16% to $5.4 billion, and digitals sales for the Nike brand increased by 25%.
How Rich Is Nike Brand?
Nike had experienced a significant growth in their second growth of the fiscal year 2022.
It’s global revenue in 2022 is calculated to about $46.71 billion U.S. dollars and this is the increase from the previous financial year. In Nike’s latest earnings reports it is reported a 17% increase in revenue.
NIKE Annual Revenue (Millions of US $)
| Year | Revenue |
| 2022 | $46,710 |
| 2021 | $44,538 |
| 2020 | $37,403 |
| 2019 | $39,117 |
| 2018 | $36,397 |
| 2017 | $34,350 |
| 2016 | $32,376 |
| 2015 | $30,601 |
| 2014 | $27,799 |
| 2013 | $25,313 |
| 2012 | $23,331 |
| 2011 | $20,117 |
| 2010 | $19,014 |
| 2009 | $19,176 |
Brand Value of Nike
The Nike brand in 2023 is valued at some 31 billion U.S. dollars, which is a decrease of total two billion U.S. dollars from the previous year.
| Characteristic | Brand value in million U.S. dollars |
|---|---|
| 2023 | 31,307 |
| 2022 | 33,176 |
| 2021 | 30,443 |
| 2020 | 34,792 |
Facts About Nike Brand
1. From Total Revenues Footwear Revenues Account for 64%
The Nike’s consistently main revenue generater is footwear segment, accounting for increase in percentage of company’s total revenue over the years.
2. The Nike’s iconic Swoosh Logo Was Designed for $35
The iconic swoosh logo is a globally recognized symbol, but the origin of this iconic logo lies in a small commision. In 1971, this logo was created by a graphic design student named Carolyn Davidson with a fee charge of $35 which is $200 in today’s dollars.
3. From Emerging Markets Nike nearly a total of 12% of Revenues
In the previous fiscal year, Nike’s footwear revenue in the Asia Pacific and Latin America regions amounted to approximately 4.11 billion U.S. dollars.
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